Demographics for Austria 2026/2027
Purchasing Power, Population and Demographic Data
WIGeoGIS delivers demographics from various providers all from a single source: Population, age, purchasing power, as well as hundreds of other characteristics. But only up-to-date data can provide optimal results for your market data analyses. That is why we update our data annually.
Why Up-to-Date Data is so Important
New homes are being built, especially in urban areas, which are characterized by an influx of population, while people are moving away from rural areas. So not only the population numbers, but also the age and purchasing power change. With geomarketing you can find target groups and analyze market penetration. In a quickly changing world, optimal results can only be achieved with demographic data that is up-to-date.
WIGeoGIS provides market data from various providers and prepares them for spatial analysis. And we work extremely hard to ensure our data is up-to-date, because we want your market data analyses to increase the success of your company!
Test our Demographics for Austria for free with no obligation!
Demographics Austria - Over 100 Attributes Updated Every Year
Did you know, ...?
- …that in the 9th district of Vienna, the percentage of people between the ages of 20 and 24 is particularly high?
- ... that Warth in Vorarlberg is the municipality with the highest proportion of large households?
- …that the municipality of Ostermiething in Upper Austria has the highest percentage of industrial and warehouse buildings?
- …that the cities of Graz and Innsbruck have the highest percentage of people between the ages of 31 and 50 living in single-occupancy apartments?
- …that in the 1st district of Vienna, the municipalities of Fiss in Tyrol, and Gießhübl in Lower Austria, the percentage of executives is particularly high?
These and many more questions can be answered with our up-to-date demographics.
Why is a glance at the map enough to gain relevant insights from demographics? Here are some recent examples.
Where do managers live?
The map shows municipalities where the proportion of managers in the total population is particularly high.
Where are there a particularly large numbers of married people?
The blue areas show municipalities with many married people, meaning a high proportion of the total population. This indicator provides insights into household structure and can be used, for example, in combination with other characteristics such as age, purchasing power, or the presence of children in the household, for target group analysis.
Are you interested in Demographics for Austria? Request test data with no obligation.
Where are there many people with a university degree?
In Austria, high proportions of people with a university degree are concentrated along the border between Lower Austria and Vienna, near large cities such as Vienna, Graz, Linz, Salzburg, Innsbruck, and Klagenfurt, in the Salzkammergut region, and near Lake Constance.
More than 10% of the population living in these areas have graduated from university.
Where can you find a particularly high number of people of German origin?
The map highlights municipalities with a high proportion of population of German origin. The proportion is particularly high in the border regions, in Carinthia, and in Vienna.
Is high purchasing power distributed evenly across the regions?
There are differences in the distribution of purchasing power. When purchasing power is depicted at the small-scale level of census tracts, these spatial differences become apparent.
In Carinthia, high concentrations of high purchasing power are concentrated near Villach, Klagenfurt, and Lake Wörthersee. The map shows municipalities with an above-average per capita purchasing power index (Austrian average = 100).
Why You Are in Good Hands with WIGeoGIS When You Need Demographics
- We are independent: We do not produce demographics ourselves, but sell data from a wide variety of providers. We are networked with every imaginable provider and have an eye for quality. As your consultant, we are committed only to your success!
- Best price performance ratio: Depending on your requirements, the prices of different providers can vary greatly. We know regional data well and can find you the best possible offer!
- More than 30 years of experience: You do not know which spatial level is the most suitable for your market data analysis? Just ask us! We have been working with spatial data for a very long time.
- Everything from a single source: If you need data from more than one provider, we are your single source for all your data needs. We also take care of the licenses. That makes things easier for you. And if you require them, we also have attractive market analysis tools or GIS software for your analyses and will be happy to help you find the solution that is best for you.
Demographics Austria: Test now free of charge!
- Test data* on demographics, purchasing power or other characteristics
- Non-binding, free test
- Receive test data* as Excel or shape file
I will gladly support you, also by telephone.
* Information about the free test data: Selected test data for Austria is available for districts in Vienna and the surrounding areas. The products of WIGeoGIS are intended for companies and are not suitable for private use. If you need a one-time market analysis, we will gladly make you a service offer.
Explore more Demographics for Austria
WIGeo Location Data - High-Quality POI Data for DACH
Discover the power of WIGeo Location Data – high-quality POI and location factors for retail, gastronomy, and service industries in Germany, Austria, and Switzerland. Make smarter location decisions.
Traffic data for Mobility analysis & Traffic Planning
Use detailed traffic data from TomTom via WIGeoGIS for precise mobility analyses, traffic planning, and location analysis.
Demographics for Austria
Comprehensive, top-quality market data is available for Austria at every geographic level. WIGeoGIS integrates the latest data from Statistics Austria into its data products on an annual basis.
Purchasing Power Data for Germany, Austria, and Europe
We offer purchasing power data broken down by product category and age group, available at the ZIP code level and for smaller geographic areas.