Bing Maps - The Online Map Service of Microsoft

Enhanced Mapping Features For Your Software Applications

Bing Maps includes up-to-date maps, satellite and aerial photos of the highest quality. The service provides three-dimensional views of buildings with the so-called Bird Eye function (if available in the country) as well as routing, the flow of traffic (Traffic Flow) and an exact placement of Points of Interest (POI). Bing Maps also has a very good geocoding service with forward, reverse and batch geocoding functionality.

Bing Maps provides up-to-date geodata and visualisation of spatial information as high quality web services.

Extensions Bing Maps V8 control

Microsoft improves and updates the map service regularly. With the new version 8, Bing Maps offers many more useful features:

  • Autosuggest feature: Suggestions for completion while entering the address and location in the search field.
  • GeoJSON Support: GeoJSON is one of the most widely used file formats for storing and transmitting geographic data. The data can be easily imported and exported.
  • Heat Maps: Visualization of the data point density in a heatmap (density map).
  • Pushpin clustering: Closely related points are automatically grouped or displayed individually depending on the zoom factor.
  • Spatial Math: Provides numerous spatial mathematical operators for calculating distance and area
  • Streetside imagery: 360 degree views at street level (if available in the country).
  • Touch Support: Easy navigation through Bing Maps via touch screen, mouse or keyboard.

You can find up-to-date information and details about Bing Maps and the further development of the map service in the Microsoft Bing Maps blog.

Would You Like to integrate Bing Maps in Your Software?

BRAND NEW: Four New Fleet & Logistics APIs

In the spring of 2018, Microsoft will be offering four new features relating to fleet management and logistics.

1. Isochrone API

With the Isochrone API, you can calculate catchment areas by time or distance. Starting from a single point (X/Y coordinate) you can then display them as a polygon on a map making them visible at a glance.

  • Available modes: walking, driving, public transit
  • Inclusion of historic traffic data with date and time possible
  • Consideration of parameters such as one-way streets etc.
  • Easy to integrate, easy to use

Bing Maps Isochrone API

Typical application: You are planning a new branch location and want to calculate how many potential customers will reach you within a radius of a 500 meter walk, 10 minute walk or 10 minute drive by car. The query can be linked to demographic data such as purchasing power, etc.

More info:

2. Truck Routing API

Calculate the shortest, fastest and safest route for your truck fleet, including parameters such as height, weight, turn radius, etc. The API is an extension of the existing routing service in the Bing Maps V8 Web Control and takes into account that your truck can not drive everywhere a car can.

  • Length, width, height, weight
  • Number of axles and trailers, turn radius
  • Avoidance of highways, tolls; transport of dangerous goods
  • Inclusion of historic traffic data with date and time possible
  • 80 countries currently supported (with more being added constantly)

Typical application: You optimize the route of your fleet in terms of time, cost and safety. For example, the API suggests a longer route for a truck because the shortest route contains an underpass that is not high enough for the truck to drive under safely.

More info:

3. Snap-to-Road API

Inaccurate or missing GPS data collected along a route may sometimes result in a driving route that does not make sense. The Snap-to-Road API snaps the data to the actual geographic route (road), taking into account the time factor.

  • You will receive a route following the road including street names
  • Speed limits can also be integrated
  • Available modes: walking, driving

Bing Maps snap-to-road API

Typical application: Your GPS data is too inaccurate and incomplete, making analysis time-consuming and ineffective. With the Snap-to-Road API, you can get useful data about the route you are driving and thus further optimize your monitoring and planning. Issues such as compliance with speed limits and other specifications can be evaluated.

More info:

4. Distance Matrix API

Calculation of distances between two points A and B. You receive a list of all possible routes complete with time and distance information. With the Distance Matrix API, you can optimize your route planning in many-to-many scenarios, thus increasing your efficiency and profitability.

  • Uses historic traffic data to predict the travel time based on the time-of-day and day-of-week
  • Supports: driving (walking and public transit will also be available in Fall 2018)
  • Asynchronous requests

Typical application: You supply 14 supermarkets with goods from two bakeries. The Distance Matrix API allows you to optimize the number of vehicles required, their capacity and routes, and also plan additional possible supermarket or bakery locations.

More info:

Do you want to know how much the Bing Map API costs for your purposes?

WIGeoGIS is an authorized Bing Maps reseller

Bing Maps - Licensing

As an authorized reseller, WIGeoGIS will help you to select the best licensing model for your needs. The following licensing options are available:

  • Transaction-based model for internet or intranet applications
  • Per user model for intranet and extranet applications
  • Mobile asset management model for fleet management and asset tracking, with or without routing function

Bing Maps API and Information for Developers

The Bing Maps platform provides a variety of APIs and programming languages for developing your applications:

Bing Map APIs

Programming languages depending on API

Web Control
REST Services
Spatial Data Services
Windows Store apps control
WPF control
ATOM, C#, VB, C++

For detailed descriptions of the different APIs, please visit:

Two Strong Partners: Microsoft and WIGeoGIS

WIGeoGIS integrates geodata service in your WIGeoWeb solution

or if you need a custom application based on Bing Maps we will be happy to develop it for you.

Content, features and layout can be adjusted to meet your specific needs and activities, so that the solution is also a good alternative to Map Point applications. By integrating Bing Maps into our product and service portfolio, WIGeoGIS can combine our extensive know-how in the field of geomarketing and web-based map solutions with the data and services offered by the world market leader Microsoft as well as with other market data (e.g. worldwide sociodemographics), statistics and extensions. Thus, you get the best of both companies and know your solutions are always state-of-the-art.

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Bing Maps: Request a free initial consultation

  • FREE initial consultation on Bing Maps
  • Non-binding, without further obligations
  • By telephone or video call

Are you interested in the possibilities and features of Bing Maps? I will gladly support you. Please contact me

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  • Are there different license models for Bing Maps?

    Depending on the application, Bing Maps offers the following license models: Per user models, transaction-based models and a Mobile Asset Management model for fleet tracking.

  • What are the benefits of Bing Maps in comparison to other web services?

    Unlike other web services, when using Bing Maps it is permitted to save the geocoding results, XY coordinates, in databases and to display them on Bing Maps, which is especially interesting for B2B applications. Bing Maps offers companies a guaranteed level of service, support and license security at a low price. Microsoft expands, updates and supports Bing Maps regularly.

  • Is Bing Maps available worldwide?


  • What features do Bing Maps API include?

    Bing Maps offers a variety of functionalities through the API, including: Geocoding, Reverse Geocoding and Batch Geocoding of addresses, Different map displays (road/satellite/hybrid) and map styles (Greyscale and Dark map style), Calculation of routes, Adding own locations and areas to the map, Calculation of heatmaps, Clustering, Integration of traffic data, Viewing of so-called Bird Eye's View Images (if available), Fleet & Logistics APIs (Isochrone, Snap-to-Road, Truck route planning, Distance matrices).

  • Can Bing Maps be used offline?

    Bing Maps is a Web Service and is only available online. Therefore it is not possible to use Bing Maps offline.

  • Is the map content, satellite and aerial imagery updated?

    The map content is constantly updated worldwide. Satellite and aerial images are updated on an average of every three years.

Curious? We are happy to provide consultation on Bing Maps!