An overview of the most practical WIGeoWeb functions

Info Button – All the Relevant Information with a Single Click

Clicking on the magnifying glass with the question mark will provide you with all the data relevant for each of your queries in a window next to the map. The CMS can control which information is displayed here.

EXAMPLE: You are a regional manager and would like to see all the important market data for a municipality in your region. With a click, WIGeoWeb shows you age, population density, household size and all the other attributes that have been set in the CMS.

Bookmark Function – Save Your Favorite Analyses

With the bookmark function, you can save analyses and map views that you need and use frequently. You can open the saved maps by clicking on the star. This feature is also useful if you frequently do analyses in a specific region.

EXAMPLE: You would like to keep an eye on important locations or areas over time and present the development in a review discussion.

Chart Tool: The Ideal Benchmark Visualization for KPIs and Market Data

You can see everything on a map, except a comparison of several features at once. That is why we have added the new chart tool that allows you to display different data using bars, lines, pie charts, etc. Give your diagrams context and visualize relationships. The new feature allows you to not only make comparisons, but also to see developments over time. 

EXAMPLES of use cases for the Chart Tool:

• Comparing age groups in specific regions
• Viewing growth over time, such as population, new customers, sales development, etc.
• Comparing sales territories and their performance
• Setting sales targets in relation to market volume

Group Data Tables: For a Quicker Overview

With the new grouping feature, you can optimally visualize hierarchical, geographical and organizational structures. You will quickly gain a clear understanding of the data and better recognize relationships. This makes this feature particularly helpful for sales territory and retail network planning. 

EXAMPLES: This feature allows you to...

• Group sales areas & structures by region
• Group by location type or customer type
• Group geographically
• Understand how data sets are related to clusters 

Advanced Search - For Instant Insight

With the advanced search you can quickly search your WIGeoWeb data sets for specific information. 

This is helpful for specific inquiries and questions.

EXAMPLE: A customer calls your customer service because they have a problem with a product. Your employee on the phone searches the database for the customer's name and location, for example, can view their data (ABC customer? Products purchased? etc.) and can directly identify a suitable contact person.

Attribute Selection

WIGeoWeb now also offers new attribute selection methods. This function allows you to select all the data records that match your query based on the available attributes. You can then start further analysis steps with the selected objects.

EXAMPLE: You would like to see the purchasing power data in all the ZIP Code areas in Bavaria with a large number of inhabitants. Simply select the areas with high population numbers in WIGeoWeb and create a report for these areas.

Multiselect Function

The selection tools have been optimized: If you have already selected objects in the map, it is now even easier to add further objects to this selection or remove them from the selection using the map. The selected objects are highlighted on the map and in the data table and you can use them as a starting point for various analyses, for example download, reports or editing.

EXAMPLE: You looked at the organic purchasing power in Freiburg. Now you would like to know about the organic purchasing power in Villingen-Schwennigen, Mulhouse and Basel and compare them. Simply click on the areas and add them to your analysis. 

Multiple Selection Methods: For More Flexibility

You can now choose between different selection methods:

• Selection geometry contains layer objects (default)
• Intersects layer objects
• Contains layer objects completely
• Centroid of layer objects

EXAMPLE: You have calculated a catchment area and now want to select the ZIP Code areas, but only those that are centrally located in the catchment area. Then use "Centroid of layer objects" for the selection. The selection on the map then looks like the screenshot on the right.

Automated Data Processing

Click on the gear icon to start data processing tasks. All processing is done via the Python-based standard interface WIGeoETL and can be flexibly adapted to your specific needs.

EXAMPLE: Different data about your locations is regularly expanded, e.g. sales figures, customer surveys, bestsellers. Thanks to the automated data processing, this data always arrives correctly (no transmission errors) and promptly in the WebGIS and is available for analysis.

Data from the WIGeo Location Atlas: For Unique Location Knowledge

This one should be of particular interest for retail chains and real estate specialists. The WIGeo Location Atlas provides location factors and information about locations like no other database. For an additional charge, the data from WIGeo Location Atlas can be integrated into WIGeoWeb. 

EXAMPLE: With the WIGeo Location Atlas you can answer questions such as:

• Where can I find an area with luxury brands in Vienna? With creative, alternative products? In a budget-friendly segment?
• How are the local supply hotspots distributed in Kiel?
• Where is large-scale retail located in Bern?